Maverick Lo Bianco is the founder, CEO, and creative director of NEVER, seamlessly
blending his roles as a businessman, film producer, actor, sportsman, and fashion
designer.
Born in Milan in 1993 and now based in London, he is a visionary young
entrepreneur who believes in the power of his ideas. Embracing the core values of
Mediterraneo, NEVER integrates these principles into its fashion, wellness, and film
production endeavors. Through his global travels, Maverick Lo Bianco continues to
discover and share the NEVER philosophy, spreading its message of timeless
beauty and conscious living worldwide.